{"id":3069,"date":"2025-08-12T17:59:34","date_gmt":"2025-08-12T15:59:34","guid":{"rendered":"https:\/\/www.molinonaldoni.it\/?p=3069"},"modified":"2025-09-08T11:31:24","modified_gmt":"2025-09-08T09:31:24","slug":"eterea-wins-the-new-brands-award","status":"publish","type":"post","link":"https:\/\/www.molinonaldoni.it\/en\/eterea-wins-the-new-brands-award\/","title":{"rendered":"Eterea Wins the New Brands Award"},"content":{"rendered":"\n

Now in its 26th edition, the prestigious New Brands Award by Gdoweek and Mark Up celebrates the best products on the market\u2014and this year, Eterea by Molino Naldoni has taken the top honor.<\/em><\/p>\n\n\n\n

On July 9 in Milan, before an audience of more than 300 guests, Giovanni Ruggiero, Head of Food Service Italy, accepted the first-place award in the Flours and Leavened Products category for 2025\u2019s new launches.<\/p>\n\n\n\n

\u201cWe are immensely proud of this achievement and deeply grateful for the recognition,<\/em>\u201d said Giovanni. \u201cEterea was born from the synergy between our Research & Development team and Master Pizzaiolo Luciano Sorbillo, Molino Naldoni Brand Ambassador and a true icon of Neapolitan pizza worldwide. From the very beginning, we wanted a flour that could speak both to innovation and tradition\u2014a bridge between the evolving tastes of today\u2019s pizza lovers and the centuries-old craft of Italian milling. With its toasted wheat germ, Eterea brings a distinctive aroma, flavor, and crispness that resonates with customers the moment they take their first bite.<\/em>\u201d
<\/em><\/p>\n\n\n\n

Molino Naldoni continues to follow market trends while staying true to the values at the heart of the family\u2019s milling heritage. The company\u2019s latest creations\u2014Smorfia and Eterea\u2014are flours crafted for professional pizza makers, able to meet modern demands without losing sight of the roots of Neapolitan pizza.<\/p>\n\n\n\n

In 2025, Smorfia<\/a> is consolidating its strong international presence built over the last three years, while Eterea<\/a>, this year\u2019s star, is capturing attention and praise across Italy and Europe.<\/p>\n\n\n\n

In the photo, from left: Alberto Naldoni, Vania Chiozzini with the award dedicated to Eterea, Giovanni Ruggiero with a bag of Eterea.<\/p>\n\n\n\n

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Eterea – TYPE ‘0’
<\/a><\/strong>
Eterea is a strong flour with toasted wheat germ. Thanks to the toasting process it undergoes, this noble and nutrient-rich part of the grain gives the product an unmatched aroma and ensures longer preservation. Ideal for long leavening times, Eterea allows you to create light and fragrant doughs with high and wellaerated crusts. It is specifically designed for making contemporary Neapolitan pizza.<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Now in its 26th edition, the prestigious New Brands Award by Gdoweek and Mark Up celebrates the best products on the market\u2014and this year, Eterea by Molino Naldoni has taken the top honor. On July 9 in Milan, before an audience of more than 300 guests, Giovanni Ruggiero, Head of Food Service Italy, accepted the […]<\/p>\n","protected":false},"author":2,"featured_media":3066,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[23],"tags":[],"class_list":["post-3069","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"\nEterea Wins the New Brands Award - Molino Naldoni<\/title>\n<meta name=\"description\" content=\"Articoli e notizie dal mondo Molino Naldoni, produzione farine per privati, panifici e industrie\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Eterea Wins the New Brands Award - Molino Naldoni\" \/>\n<meta property=\"og:description\" content=\"Articoli e notizie dal mondo Molino Naldoni, produzione farine per privati, panifici e industrie\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.molinonaldoni.it\/en\/eterea-wins-the-new-brands-award\/\" \/>\n<meta property=\"og:site_name\" content=\"Molino Naldoni\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/molinonaldoni\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-12T15:59:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-08T09:31:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.molinonaldoni.it\/wp-content\/uploads\/2025\/08\/foto-tetsta-news-alta-2.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"513\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Valentina Fuzzi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Valentina Fuzzi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.molinonaldoni.it\\\/en\\\/eterea-wins-the-new-brands-award\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.molinonaldoni.it\\\/en\\\/eterea-wins-the-new-brands-award\\\/\"},\"author\":{\"name\":\"Valentina Fuzzi\",\"@id\":\"https:\\\/\\\/www.molinonaldoni.it\\\/en\\\/#\\\/schema\\\/person\\\/d0d41cf2fe1f0de56a786fde665770e6\"},\"headline\":\"Eterea Wins the New Brands Award\",\"datePublished\":\"2025-08-12T15:59:34+00:00\",\"dateModified\":\"2025-09-08T09:31:24+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.molinonaldoni.it\\\/en\\\/eterea-wins-the-new-brands-award\\\/\"},\"wordCount\":342,\"publisher\":{\"@id\":\"https:\\\/\\\/www.molinonaldoni.it\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.molinonaldoni.it\\\/en\\\/eterea-wins-the-new-brands-award\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.molinonaldoni.it\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/foto-tetsta-news-alta-2.png\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.molinonaldoni.it\\\/en\\\/eterea-wins-the-new-brands-award\\\/\",\"url\":\"https:\\\/\\\/www.molinonaldoni.it\\\/en\\\/eterea-wins-the-new-brands-award\\\/\",\"name\":\"Eterea Wins the New Brands Award - 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